By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Travel Radar - Aviation NewsTravel Radar - Aviation News
  • Breaking News
  • Aviation
    • Aircraft
    • Airlines
    • Airshow & Events
    • Careers
    • Manufacturing
  • Travel
    • Airports
    • Points & Loyalty
    • Technology
    • Trip Reviews
  • Newsletters
Reading: Swiss Airlines & Their Connection to Chocolate
Share
Sign In
Notification Show More
Font ResizerAa
Font ResizerAa
Travel Radar - Aviation NewsTravel Radar - Aviation News
  • Breaking News
  • Aviation
    • Aircraft
    • Airlines
    • Airshow & Events
    • Careers
    • Manufacturing
  • Travel
    • Airports
    • Points & Loyalty
    • Technology
    • Trip Reviews
  • Newsletters
Signin Sign In
Follow US
Copyright © Travel Radar Media Ltd. 2025 | All Rights Reserved
Travel Radar - Aviation News > News > Swiss Airlines & Their Connection to Chocolate

Swiss Airlines & Their Connection to Chocolate

Claudia Mok
Last updated: 23 July 2021 16:43
By Claudia Mok
4 Min Read
Share
SHARE

Chocolate. That’s our topic today. Smooth, luxurious chocolate – the kind that Swiss Airlines gives away for free as a token of thanks. Let’s take a look at Swiss Airlines and their connection to chocolate.

Swiss Airlines’ Creation

Swiss Airlines’ chocolate of course derives from the same fruit, the cocoa bean, like every other bar of chocolate. As SWISS poetically explains:

‘‘The sun’s rays warm the pulp and the beans, which leads to a natural fermentation process during which precious flavours develop.’’ Before remnants are compressed into a smooth chocolate mass through the process called Viscosity, roasted, ground and separated into cocoa butter and cocoa powder. And then ‘‘enriched with ingredients such as sugar and milk powder, rolled, and then stirred in heat to remove any unwanted tannins, […before] it is refined with cocoa butter’’.

SWISS chocolate in factory, after the viscosity process and enrichingSWISS chocolate in factory

[ top and bottom images |© SWISS]

But what makes Swiss Airlines’ chocolate stand out is that it’s a 16.2cm size tablet which has been created by a lead Swiss chocolatier, Migros Chocolat Frey. the finished product.

By flying with SWISS, passengers will come to associate that tempting bit of Frey’s chocolate to Swiss Airlines, making the journey that little bit more special; a token for token’s sake.

The Effect of Chocolate on Aviation

Chocolate is a lucrative business. Globally, the chocolate industry is worth $135.8 billion and it’s expected to reach a total of $200.4 billion by 2028, as reported by Fior Markets. The aviation sector has certainly clocked on to this prospect. From sightings of Toblerones in duty-free shops to melt in the middle fondants on an Emirates flight, chocolate is the go-to gift for airports and airlines to passengers on site.

If we look at the U.S. brand Tony’s Chocolonely, we see that they, like SWISS, have taken advantage of the concept that chocolate and travel marry together. According to Forbes, Tony’s Chocolonely is distributed around 50 airports in the U.S and another 20 or so in airports across Europe with company sales totalling €88.4 million. We see this with Hershey’s Kisses and Reeses as well which are sold in duty-free shops worldwide – although not as much as they used to given the endemic.

Tony's at duty-free in airport
| © Google

Having said this, Chocolat Frey exited the duty-free market back in 2015 because of cost discrepancies yet they continue to generate revenue through their contract with SWISS (one which has since been extended from 2015-2018 to beyond 2021 given the uncertainty caused by the endemic), and of course through ecommerce and trade fairs etc.

The endemic has caused a significant drop in sales of chocolates and other confectionaries, that we cannot deny, but with travel restrictions easing and more footfall increasing, chocolate can once again make its way into our journey and on to our flights. Like SWISS, that little bit of chocolate could go a long way…

Featured image: | © Swiss Airlines 

What is your favourite type of chocolate to eat/buy when you’re travelling? Let us know below! Also do check out our post on language and travel that’s also connected to SWISS. 

You Might Also Like

EasyJet to Cut Up to 4 500 Jobs Over COVID Crisis
Help us! Philippine airlines’ government plea
Most Beautiful Beaches in Seychelles Accessible by Yacht Charter
Belarus Implicated in Ryanair Bomb Threat, ICAO Finds
Heathrow Flight Cap May Be Extended To 2023
Share This Article
Facebook Twitter Email Copy Link
What’s your thoughts?
Love0
Sad0
Happy0
Angry0
Claudia Mok
ByClaudia Mok
Editor in Chief for Travel Radar: She is experienced at taking creative, analytical approaches to travel, transport and aviation.
Previous Article United Airlines Places Their Largest Order to Date
Next Article Balearic Islands back on UK amber list as green list is updated
Subscribe
Login
Notify of
guest

guest

0 Comments
Oldest
Newest Upvoted
Inline Feedbacks
View all comments

Stay Connected

FacebookLike
TwitterFollow
InstagramFollow
YoutubeSubscribe

Trending News

Airbus A321 Air Astana P4-OAS
Air Astana to Expand Network in the Middle East and Asia
Airlines Aviation Route Development
Emrecan Ergin, Vice President, Middle East and Africa at PPG Group
Plaza Premium Group Appoints the New Vice President, Emrecan Ergin
Airports Aviation Careers
EasyJet aircraft
easyJet Launch Five-Star Luxury Holiday Package Collection
Airlines Aviation Route Development Travel
BA CityFlyer Embraer
British Airways Announces Transatlantic Expansion With New Direct U.S Flight
Aircraft Aviation Travel
A LEGO figure next to a Billund Airport and Norwegian signboard.
Norwegian Announces New Billund – Edinburgh Route
Airlines Aviation Route Development
//

Travel Radar is the leading digital hub for all things aviation and air-travel. Discover our latest aviation news, aviation data, insight and analysis.

Discover

  • Latest News
  • Subscribe
  • Weekly Digest
  • Contact Us
  • Privacy Policy
  • About Us
  • Advertising
  • Media Coverage
  • Press & Events
  • Join Our Team
  • Our Brands

Signup to our Newsletter!

And get the latest aviation news via our weekly news digest!

© Travel Radar Media Ltd. 2015-2025 | ISSN #2635-0696 | Trademark #UK00003579704
wpDiscuz
adbanner
Welcome to the TR Community!

Sign in to your account

Not a member? Sign Up