Emirates has signed new agreements to enhance its cooperation with tech giant Huawei and Indonesia, one of its important markets in Southeast Asia.

The airline signed a Memorandum of Understanding (MoU) with Huawei at the Arabian Travel Market 2021 in Dubai. The agreement demonstrates a deepened strategic cooperation between Emirates and Huawei to expand their reach in China, the Middle East and Africa and involves joint promotions designed to build brand awareness for Emirates and Huawei in the companies’ home markets.

The partnership includes customer-centric initiatives such as enhanced and engaging experiences for Huawei smartphone users while booking tickets and making travel plans on the Emirates app which is available on Huawei’s official distribution platform AppGallery. It also involves further development of the Emirates Mobile App on AppGallery. The Emirates app has had more than a million installs through AppGallery so far.

Emirates says it will also be providing support for the Huawei search engine, Petal Search, on smart devices in the MEA region. By integrating into Huawei’s ecosystem, Emirates can target a wider audience of Huawei phone users, especially in China which the airline regards as one of the key strategic markets.

Cooperation with Indonesia

In another significant development for the airline this week, Emirates pledged to support tourism in Indonesia through a Memorandum of Commitment (MoC) which outlines joint marketing activities to promote the country.

Photo By Emirates.

Indonesia is an important part of the Emirates network and both parties will now be running joint campaigns that will benefit  the carrier and Indonesian tourism.

Through this new partnership, both parties commit to strengthening the relationship by collaborating on initiatives that showcase Indonesian destinations, positively impacting the country’s economy and tourism industry. The agreement features marketing activities such as advertising campaigns, support for tourism trade show attendance, trade familiarisation trips, product presentations and workshops.

Emirates resumed its operations to Jakarta in June 2020 and now serves the route with daily flights operated by the Boeing 777-300ER.

0 Shares:

Our Latest Video:

FAA Orders Ground Stop, Virgin Orbit Fails to Reach Orbit and Southwest's Christmas Troubles

Travel Radar January 13, 2023 7:00 pm

You May Also Like
- Travel Radar - Aviation News
Read Article

Tunisair Evacuation at Prague

Tunisian based Tunisair flight TU7258 has made an emergency landing at Prague Airport. Earlier today 100 passengers arriving…
Read Article

Select your friendships carefully.

An oblique splendide eam. Nulla dolor omittam ea pri, ut quo tantas referrentur definitionem, laoreet dissentiunt vix te. Qui cu sumo melius commune. Cotidieque dissentiet concludaturque ne his, at quo apeirian abhorreant contentiones. Ne mea dicta erant persequeris, dico erant nominavi at quo, in mel stet feugait mandamus. Ex est nobis contentiones necessitatibus, te erat facete repudiandae eos. Per ut impetus complectitur, suscipiantur mediocritatem vel an, at iisque aliquid efficiantur has. No est harum quodsi consequat, ei modus vocent per. Vivendo intellegam ei pri, usu fastidii referrentur ei. Vel ut eirmod vocibus ponderum.