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Travel Radar - Aviation News > News > Aviation > Airlines > Qatar Airways Announces Partnership with Tennis Star Novak Djokovic
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Qatar Airways Announces Partnership with Tennis Star Novak Djokovic

Leticia Sandoval-Solyom
Last updated: 29 November 2024 13:52
By Leticia Sandoval-Solyom
2 Min Read
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Photograoh of Novak Djokovic shaking hands with Qatar Airways CEO
Photograoh of Novak Djokovic shaking hands with Qatar Airways CEO © Qatar Airways
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Qatar Airways has just published its new partnership with Novak Djokovic. The tennis legend will be taking on the role of the airline’s Global Brand Ambassador as well as Wellness Advisor.

Tennis Star Looks to the Skies

The Serbian athlete is regarded as one of the best tennis tennis players worldwide. Having won 24 grand slam titles and ranked number one in the world for 428 weeks, Djokovic’s achievements fall nothing short of magnificent. For Qatar Airways, having been voted the Worlds Best Airline in 2024 by Skytrax, these two are both leading globally in their selected fields. Therefore, these two are compatible in their achievements and well fit to collaborate. Qatar Airways CEO, Engr. Badr Mohammed Al-Meer commented:

We are thrilled to welcome Novak Djokovic to the Qatar Airways family. Novak’s extraordinary career, defined by record-breaking achievements and an unrelenting drive to succeed, mirrors our own commitment to excellence.

Black and white photograph of Novak Djokovic
© Frederik de Villamil

Qatar ExxonMobil Open and Wellness Technology

In order to elevate the status of Qatar’s national tennis tournament, also named the ATP Qatar Open, this partnership will also be advantageous in bringing global attention to Qatar as a tennis influence as Qatar will have the support of Djokovic. Also, Novak Djokovic’s patented “Regenesis” technology will be a large focus within this partnership. As a Wellness Advisor to Qatar Airways, he will be showcasing his innovative technology in sports recovery and wellness, which could be beneficial for those travelling on long-haul flights.

This partnership adds to Qatar Airways extensive repertoire of global sports sponsorships. Other partners include FIFA, Paris Saint-Germain and Formula 1® to name a few.

What do you think of this partnership between these two leaders of their fields? Let us know down below. 

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Leticia Sandoval-Solyom
ByLeticia Sandoval-Solyom
Aviation Reporter - As a final year undergraduate student at University College London, Leticia is currently exploring career options which led to her entering the world of journalism with Travel Radar! A London native and a hard working individual, Leticia loves the world of travelling and sharing the latest news with readers across the globe.
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