As of 2024, Turkish Airlines is the world’s most internationally connected airline having flown to over 120 countries out of 195 worldwide—making it the airline that has served the most countries globally. Along with this, the airline has reached a pivotal milestone in its loyalty programme (Miles&Smiles) by welcoming its 20 millionth member.
Benefits Beyond Compare
First launched in 1989, the programme has spent the past 35 years expanding and evolving, reaching unprecedented heights of success and innovation. Miles&Smiles members can enjoy an array of exclusive perks and benefits, from earning Miles for flights with Turkish Airlines and its Star Alliance partners to co-branded credit cards that accumulate Miles. Miles can also be redeemed to upgrade cabin class, extra baggage and seat selection, providing a more luxurious experience for the everyday or seasoned traveller. Whether converting Miles into gift cards through shopandmiles.com or the delight of unlimited onboard WiFi, it is no surprise that Miles&Smiles has jet set its way to 20 million members and more.
A Global Network of Partnerships
Since its debut, Miles&Smiles has delivered over 20 million award tickets, reinforcing just how popular and beneficial the rewards are to loyal travellers.
Turkish Airlines Chairman of the Board and the Executive Committee, Prof. Ahmet Bolat comments:
‘Our passengers are at the heart of everything we do. Reaching 20 million members is a momentous milestone, reflecting not only our commitment to being a dynamic and authentic lifestyle brand but also the trust and loyalty our members have shown us over the years. We will continue enhancing our guests’ travel experience, and as we celebrate this achievement, we look forward to introducing even more innovative features and rewards to the Miles&Smiles programme in the future’
Turkish Airlines has created one of the most secure and unbreakable influences through both its extensive global network of frequent flyers as well as the exclusive organisations that make up its benefits. Partnerships of which include over 300 global brands, from Booking.com to the Marriott Bonvoy Hotels, from Apple, Ikea and Sephora to Ticketmaster! All of these beyond-flight perks ultimately further enhance the value of Miles&Smiles to travellers worldwide.
How would you use your Miles&Smiles benefits? Share your experiences in the comments section!